Ways to Write an Ebook

First, figure out your ebook’s working title. Jot down a few different titles, and eventually, you’ll find that one

The hardest part of writing is the first sentence. When you look at the whole project, it seems like an impossible task. That’s why you have to break it down into manageable tasks. Think of climbing a mountain. You are standing at the foot of it and looking up atits summit vanishing into the clouds. How can you possibly scale such an immense and dangerous mountain?
Now think of writing your ebook in the same light. You must create it step by step, and one day, you will take that last step and find yourself standing on the summit with your head in the clouds.
The first thing you have to do, as if you actuallywere a mountain climber, is to get organized. Instead of climbing gear, however, you must organize your thoughts. There are some steps you should take before you begin. Once you’ve gone through the following list, you will be ready to actually begin writing your ebook.

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Beginning Steps to Writing an ebook

 Next, write out a thesis statement. Your thesis is asentence or two stating exactly what problem you areaddressing and how your book will solve that problem. All chapters spring forth from your thesis statement.Once you’ve got your thesis statement fine-tuned,you’ve built your foundation. From that foundation,your book will grow, chapter by chapter.
Your thesis will keep you focused while you write your ebook. Remember: all chapters must support your thesis statement. If they don’t, they don’t belong in your book. For example, your thesis statement could read: We’ve all experienced insomnia at times in our lives,but there are twenty proven techniques and methods togive you back a good night’s sleep. Once you have your thesis, before you start to write,make sure there is a good reason to write your book.

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Ask yourself some questions:

* Does your book present useful information and is that information currently relevant?
* Will you book positively affect the lives of your readers?
* Is your book dynamic and will it keep the reader’sattention?
* Does you book answer questions that are meaningfuland significant?
If you can answer yes to these questions, you can feelconfident about the potential of your ebook.
Another important step is to figure out who yourtarget audience is. It is this group of people you will be writing to, and this group will dictate many elements of your book, such as style, tone, diction,and even length. Figure out the age range of your readers, their general gender, what they are most interested in, and even the socio-economic group theyprimarily come from. Are they people who read fashion magazines or book reviews? Do they write letters in longhand or spend hours every day online. The more you can pin down your target audience, the easier it willbe to write your book for them.
Next, make a list of the reasons you are writing your ebook. Do you want to promote your business? Do youwant to bring quality traffic to your website? Do youwant to enhance your reputation?
Then write down your goals in terms of publishing. Doyou want to sell it as a product on your website, ordo you want to offer it as a free gift for filling outa survey or for ordering a product? Do you want to use the chapters to create an e-course, or use your ebook to attract affiliates around the world? The more you know upfront, the easier the actual writing will be.
Decide on the format of your chapters. In non-fiction, keep the format from chapter to chapter fairly consistent. Perhaps you plan to use an introduction to your chapter topic, and then divide it into four subhead topics. Or you may plan to divide it into fiveparts, each one beginning with a relevant anecdote.

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How to make your ebook “user friendly”

You must figure out how to keep your writing engaging. Often anecdotes, testimonials, little stories, photos,graphs, advice, and tips will keep the reader turning the pages. Sidebars are useful for quick, accessible information, and they break up the density of the page.
Write with a casual, conversational tone rather than a formal tone such as textbook diction. Reader’s respond to the feeling that you are having a conversation withthem. Break up the length and structure of yoursentences so you don’t hypnotize your readers into sleep. Sentences that are all the same length andstructure tend to be a good aid for insomnia!
Good writing takes practice. It takes lots and lots ofpractice. Make a schedule to write at least a page aday. Read books and magazines about the process of writing, and jot down tips that jump out at you. Theart of writing is a lifetime process; the more you write (and read), the better your writing will become.The better your writing becomes, the bigger your sales figures.
In an ebook that is read on the screen, be aware thatyou must give your reader’s eye a break. You can do this by utilizing white space. In art classes, white space is usually referred to as “negative space. “Reader’s eyes need to rest in the cool white oasises you create on your page. If your page is too dense,your reader will quit out of it as soon as their eyes begin to tear.
Make use of lists, both bulleted and numbered. This makes your information easy to absorb, and gives thereader a mental break from dissecting your paragraphsone after the other.
Finally, decide on an easy-to-read design. Find a font that’s easy on the eyes, and stick to that font family. Using dozens of fonts will only tire yourreaders out before they’ve gotten past your introduction. Use at least one and a half line spacing, and text large enough to be read easily onthe screen, but small enough so that the whole page can be seen on a computer screen. You will have to experiment with this to find the right combination.
Of course, don’t forget to run a spell and grammar check. You are judged by something as minor as correct punctuation, so don’t mess up a great book by tossing out semicolons randomly, or stringing sentences together with commas. (By the way, that’s called a”comma splice.”)

Pingin tricks

You’re a blogger and are constantly hearing about pinging. The thing is, you don’t know what it is and what it can do for your blog. Well that’s fine because a lot of bloggers don’t quite understand pinging. In this article, I will explain what pinging is, how it helps your blog, and give a few links to pinging services (I am not affiliated with them…). After you’ve read this newsletter, you’ll know exactly how to use pinging to make your blog popular.

What is pinging?

When a blog is pinged, it essentially tells a web blog tracking system that the blog has been updated. Thus, pinging is the process of telling tracking services that a site has been updated.
So how does pinging work? Well, a ping service scans regularly blogs for updates. Whenever there is a new update for a particular blog, that is reported back to the pinging service’s site. You can almost think of ping services being just like search engine spiders—both scan sites looking for information, and both report that information back to their specific site.
The difference is, a ping service only reports back new blog posts.

Why is pinging useful for my blog?

Pinging, in effect, tells people that there is a new blog posting available. Those who are loyal followers of your blog will see the ping and want to visit your blog. Those who haven’t
read your blog before will see the ping and perhaps think “hey, there’s a new blog I haven’t been to before, I think I’ll check it out”. Pinging helps to increase your traffic because it tells
people when your blog is updated. Those who visit sites with pinging services will see this information in the form of a scroll on the left or right side, or top of the page. The scroll
is usually in XML format and typically includes the title and URL of your blog, as well as the date and time of the update.
OK, so now I know what pinging is. Who offers pinging?
The answer is, there are several pinging services available which you can use to have your blog pinged. We’ll go over some of them right now.

Weblogs.com

Weblogs.com is one of the well-known pinging service. Weblogs.com monitors sites for updates and then pings whenever there is an update to report. Virtually every blog software is available to use Weblogs.

Yahoo’s Blogs

Another popular pinging service. This one is offered by Yahoo and has a built-in integration with movable type and other tools. One cool thing about this service is that it offers the
ability to give out updates via Instant Messenging services like AOL and ICQ. It is a direct pinging service, so those who sign up for subscriptions to your blog will be sent an email anytime your blog is updated.

Blogrolling.com

Blogrolling allows its bloggers to manage their blogrolls(updates) through a web-based interface. Recently updated blogs are also highlighted on Blogrolling’s web site. Data is automatically retrieved from other sites like blogger.com and weblogs.com every 5 minutes. Often times your blog is already being pinged by Blogrolling, so you might not have to sign up for it. Search on the site first for your URL before signing it up.

Technorati

Technorati is another service that pings blogs. It gets its data from a variety of places and is definitely a site you should go to for blog pinging.

These are just 3 of the many different blog pinging services available. A quick search on Yahoo or Google will reveal many other possible blog pinging services to use for your blog. It is best to sign up for as many as you possibly can to ensure that your blog is well-pinged. A well-pinged blog will definitely help your blog attract more visitors. So sign up for as many as possible and watch your blog traffic increase.

Search Engine Optimization Service

A Search Engine Optimization Service can be an invaluable asset in your Internet marketing campaign. They specialize in knowing how to raise your search engine positions, monitoring those positions on the regular basis, and adjusting their strategies to account for undesirable results in any given month. Since this takes a lot of time, effort, and specialized knowledge, it can be in your best interest to go to an outside source rather than try to maintain high search engine positions on your own.

However, like every business, there are good companies and there are lemons. Knowing the right questions to ask and the criteria to look for will help you in choosing an affordable, effective search engine optimization company.

When looking at different companies, begin by considering the approach they employ to raise your search engine positions. Steer clear of companies that use cloaked, doorway, or bridge pages to raise your positions. These techniques violate most search engine policy, and in the worst case scenario, will only get your website severely penalized, if not removed entirely from a search engine’s index.

A cloaked page is a page that is created which is invisible to the regular visitor to your website. The cloaked page is coded to detect a search engine spider and divert them to this special page, which is set-up to artificially boost your search engine position. Doorway or bridge pages

utilize the same concept, but often reside on an entirely different server. Google, one of the largest and most important search engine on the Internet, will remove your website from their index if they detect you have cloaked pages. Never, never employ any company that uses this
technique!

Another important element is to get a guarantee that the company you hire will not work with your competitors while they are working for you. Obviously, this would seriously compromise the effectiveness of the search engine optimization campaign. Be aware that some companies will use the success they achieve for your website to sell their services to your competitors. So get your guarantee inwriting, and make sure it is legally binding.

Of course, one of the most important factors you want to check out is the company’s track record of results.
However, don’t take the company’s word for it. They will undoubtedly be slanting their results in order to sell their services to you. To go beyond their simple statement of success, ask them a few pertinent questions, and verify their answers.
Ask them which engines they have achieved the best results on. The ones that are important are the most popular engines, and these are the ones you want to see good results on.
Next, find out what keywords and phrases they are claiming great results with. It’s easy to get high rankings with unpopular words. For instance, the keyword “cat leashes” will get high popularity ranking because no one else would think of using it. What you are looking for is good results using popular keywords. Check out the software Wordtracker, available at www.wordtracker.com. You can order a free
trial, or a subscription ranging from 1 day to 1 year. This software rates the popularity of keywords and phrases based on actual search engine use.

Look for good results over an entire site that the company claims to have successfully worked for. You want to see a wide range of positions over a number of different search engines using different keywords or phrases for the entire site. Request a report for any client the company claims to have done well for. This report should show good positions on a number of the most popular search engines

for a variety of different, popular keywords and phrases.
When you are checking out search engine optimization companies, make sure they have actually done the work they are claiming to have done. Some companies will use other company’s results in order to get you to sign on with them.
If you are in doubt, call the company they are showing you results for, and ask for the name of their search engine optimization company.

It’s important to keep in mind that a successful search engine optimization campaign will result in maximum exposure across a wide range of popular search engines using a variety of keywords and phrases. This is the formula for a successful campaign, and you should keep it always in the forefront of your marketing strategy.

Ask the search engine optimization company you are considering for a report that shows you rankings across a number of popular search engines for a period of at least six months. Remember: search engine marketing is a process that is continual, and you need a company that not only understands this, but keeps constant tabs on your search engine positions. That company must also be able to adjust its strategy in the event that search engine rankings drop.

Since search engine marketing is an on-going process, your positions must be constantly monitored. If you want your search engine optimization company to do this for you, request a sample of a monthly report. It is essential that this report should show rankings for the most popular search engines. Don’t be impressed by a report that only shows great results for a limited number of small search engines. These are fairly easy results to acquire. Also confirm that the popular search engine results they are showing you are indeed the popular search engines currently.

Be sure the sample report the company shows you is in a format that you can easily understand. For example, it could be in the form of a chart that covers a period of at least six months and presents data such as the top 50 positions broken down on a monthly basis or the top 5 pages each month. Then, ascertain that the company you are considering actually monitors these positions or pages every month, and that the sample report they show you includes findings and recommendations for the specific site. This insures that the company will actively monitor and make adjustments to their strategy on a continual basis rather than simply gather statistics on your positions. You
need a company that is actively participant in your search engine marketing campaign, not just an information gatherer.

Obviously, your finances have to figure into your choice of company, but bear in mind that a search engine optimization company is crucial the success of your marketing campaign.

It is not just a casual accessory. If you cannot afford a company that will do a thorough and reliable job for your website, you might consider waiting until you do have the finances in place.
If you have to find a company and can’t wait for your finances to catch up, you may be able to find an affordable company that will also be able to supply quality, reliable work, such as a fairly new company. Just remember that there are risks involved with using a company without a proven track record – and that risk is your money! Don’t take that leap unless the company can supply you with a least a few references.
References are the most reliable indicator of a good company. Don’t use a company that won’t show your references because of any reason, confidentiality included.
Remember – even doctors will provide references! The firm you choose should provide you with a minimum of two references, one that is from the past, and one that is current.
When you contact these references, be prepared to ask precise, specific questions so that neither of your time is wasted. Ask them what their experience was like with the company, such as their availability to answer questions and deal with problems and their ability to meet deadlines. Ask the reference to rate the overall performance of the company.

Find out if the company requested that the reference make significant changes to their web pages that affected the visitors coming to their site. You are looking for a search engine optimization company that can balance the needs of both search engines and site visitors without compromising either.

The most essential question to ask is whether the work of the search engine optimization company resulted in higher profits for the reference. Without profits, it doesn’t matter whether your positions are at the top of the list or not.

Be a Super Affiliate and Make Excellent Money

Affiliate marketing is a great way to bring in some extra money for your website, but you have to properly understand the technique to best utilize its benefits. This article will offer you great tips on how to use affiliate marketing and reap the benefits from this great marketing technique. One of the best ways to increase your productivity in affiliate marketing is to consistently double-down on what’s working and permanently removing what isn’t. If you want to profit big, you cannot afford to sit around and wait for a slow-moving method to pick up. Find which methods work the best and increase their presence. Always disclose when you are using affiliate marketing and see how it affects your readers and visitors in a positive manner. Honesty is still the best policy, even when it comes to affiliate marketing. If your followers see that you have a reason for the affiliate marketing they will be more responsive to using the links you provide in a positive manner. Keep searching for high commissions. A company that only pays a tiny percentage is much less likely to value your customer/reader base. Look out for those that offer a commission in at least the double digit percentage range. These companies are more likely to respect their clients, and by default, yours. A great affiliate marketing tip is to offer your customers a rebate on the product you sold them. If for some reason you can’t offer them a rebate, you can use a small portion of your commission to offer them something else. It’s all about getting the trust of your customers. Be sure to sign up for more than one affiliate program. In this way you will protect your income, and be able to produce a more interesting website with more to offer. If you are offering more than one kind of product or service, you won’t go under if one company changes its policy or goes out of business. You will still have other sources of income to rely upon. Before you sign up with an affiliate service, you should make sure that the company you’re choosing, offers real-time statistics. You will want to check your progress, to see if there are any changes you need to make to your campaign. This is very difficult to do if the site you’re dealing with, does not update in real-time. If you want to be successful doing affiliate marketing, you must have solid affiliate tools. First of all, you must locate a solid affiliates resource section with resources including sales letters and redirect links. This will greatly increase your chance of success. In addition, you need great communication with the salesperson. As stated earlier in the article, the best way to begin benefiting from affiliate marketing is to understand how it works. The tips in the article you just read should give you some great insight to the inner workings of affiliate marketing. Follow these tips to start earning your way to a better site!

Laser Targeted Traffic

The biggest well known secret in generating wealth in the internet based business or e-commerce is Traffic. Everybody knows it; every site wants it and every site needs it. The point of websites is to be visited and viewed. Many elaborate designs, money and countless hours of developing a site to make them beautiful and attractive are utilized. Without traffic, it is for naught.

With traffic comes a potential customer which basically means sales which in turn means profit. While many sites have collapsed in the past with the downturn of many internet based business, many smaller sites have generated good money by concentrating on a certain niche and some subniches.
This is a reason why e-commerce site laser target certain groups of people and drive them to their site to showcase their sites and products. Precision marketing is essential so that you could count on all the traffic on your site as potential customers.

Using Money to Make Money

It’s a common business notion that if you want to make money, you have to spend money. One good way of spending money for business gain is through advertising. Advertising brings in the people because through advertising, they know that there is such a company or product in existence. With the right type of advertising, you can see the spurt of traffic growth to your site. With a high volume of traffic, even if only a small portion or percentage turns out to be buying customers it is still a good average of profit generating income.
Right now, there is no other advertising scheme that would be worth every cent than using Google’s Adwords. The surge in popularity of Google’s Adwords is very evident as you can see so many sites sporting this ad scheme.
In using Google’s Adwords, you pay a certain fee depending on the number of keywords your ad is keyword sensitive to. Each time a person does a search in Google, the keyword or keywords use generate ads in the side of Google which are generated by the keywords they have assigned for their ads.
This method laser targets the traffic a site wants for their site. This also ensures that you are readily visible in the first page of a search result. Paying Google for this ad scheme ensures that your target group of people sees your ads. You drive your laser targeted traffic to your site which provides for their needs and wants. You can also be sure that you can meet their demands and needs.
Aside from Google, you can also be featured in their other search networks, these includes sites like, AskJeeves, AOL Search and Netscape. These sites also show Adwords ads that react to searches done by visitors. There are also content networks, non-search engine sites that feature Google Adwords, which will also carry your ads. But this is subjected to the niche the site features. Your chosen keywords will determine which content network shall feature your ad. The frequency of your ad shall also be determined by your allowed budget.

Laser Targeting your Traffic

To get a good number or estimate of the traffic to buying customer ratio it is good to laser target your traffic. Knowing that your traffic are all potential customers and are interested in your products and company provides you with a more accurate statistics. This will show you how effective your utilizing of Google Adwords is.
Drive laser targeted traffic to your site by using keywords or keyword phrases for your Goggle Adwords that pertains to your company and to your products. There are many online internet tools that can help you in choosing keywords and keyword phrases that are currently in demand that could help drive laser targeted traffic to your site.
With your Google Adwords ad, you are ensured that every click to your ad is a potential customer that is precisely looking pr interested in what you have to offer. Make sure that your Google Adwords ad has the right keywords so that you can drive you’re laser targeted traffic to your site.
Using Google Adwords to help boost the drive to increase laser targeted traffic will prove to be very beneficial as many other companies can attest to. The benefits are high with the cost relatively justifiable.

There is one hard and fast rule in generating income for your website: A steady flow of website traffic. If no one goes to your site, it hardly bares a chance of generating an income. Many sites have tried and failed in doing so, and these results to the sites demise. It takes money to maintain an income generating site; it also takes money to make money.

BUT, it doesn’t take a whole caboodle of cash to generate website traffic for your site.
Ever wonder how does big hit sites drive traffic top their site? Most of them are spending tons of money to drive the traffic to their sites, investing in many advertising campaigns and different forms of marketing schemes and gimmickries. This is all worthwhile because, well, they are what they are now, high earning, big hitting websites.
You don’t have to do this if you don’t really have their resources. There are many ways to generate low cost website traffic without having to spend what you don’t have or can’t afford. Many people have banked on high cost methods and have ended up losing their shirt over it.
Here I present to you the Top five ways to generate low cost website traffic that could help your site a whole lot. Even if you only get a small percentage of successful visitors in to client ratio it still works especially if you get a high number of website traffic.

Exchange Links

This is a sure and proven method. Rarely would you see a site where there is no link to another site. Many webmasters are willing to exchange links with one another so that they could produce more public awareness about their sites. You’ll soon see and feel the sudden upsurge of the traffic coming in to your site from other sites.
A major prerequisite in exchanging links with other sites is having the same niche or content as the other site. They should share a common subject so that there is continuity in the providing of service and information to what interests your target traffic.
Exchanging links also boosts your chances of getting a high ranking in search engine results. It is common knowledge that search engines ranks high sites that have inbound and outbound theme-related links. With a good ranking position in the search engines, you will generate more traffic in your website without the high costs.

Traffic Exchange

This is like exchanging links but on a different higher level. This may cost a bit more than exchanging or trading links but could be made cheaper because you get to earn credits. You can use those credits when viewing others traffic, while you earn credits when someone views yours.
Traffic exchange services are the viewing of another’s site or page. This is done vice versa where a site can use your sites contents and so can you to his or her site. You both benefit from each others efforts to generate traffic. The other sites visitors can go to your pages and know more about your site as well as theirs. Once again the public awareness of your sites existence is boosted.

Write and Submit Articles

There are many e-zines and online encyclopedias in the internet which provides free space for articles to be submitted. If you want to save costs, you can do the articles yourself. There are many freelance writers who are willing to write for you for a small fee, but to save money, it is wise to do those articles yourself.
Write articles that are themed along with the niche of your site. Write something that you have expertise on so that when they read it, they can feel your knowledge about the subject and will be eager to go to your site. Write articles that produce tips and guidelines to the subject or niche your site has.
Include a resource box at the end of your article that can link them to your site. Write a little about yourself and your site. If you provide a light, information-laden and interesting article, they will go to your site for more.

Make a Newsletter

This may sound like hard work because of all the articles you may need to use to build a newsletter but on the contrary, this is not so. There are many writers and sites that are willing to provide free articles as long as they can get their name in on your newsletter. This will also provide free advertising for them as well.
As your newsletter gets pass around, you can widen your public awareness and build an opt-in list that can regularly visit your site.

Join Online Communities and Forums

This only requires your time and nothing else. You can share your knowledge and expertise with many online communities as well as your website. You can get free advertising when you go to forums that have the same subject or niche with your site.
Share your two cents and let them see how knowledgeable you are with the subject. As you build your reputation, you also build the reputation of your site, making it a reputable and honest business that could be frequented and trusted by many people.